by Chris Madsen | Oct 11, 2010 | Uncategorized
A few weeks ago, The New York Observer and other outlets began reporting on a trend making its way through the celebrity world: reverse or anti-product placement. Called a “wicked” new marketing strategy, this fascinating pattern describes marketing and public...
by Chris Madsen | Oct 4, 2010 | Uncategorized
Last week, we introduced the concept of emerging adulthood as defined and extrapolated upon in a New York Times article by Robin Marantz Henig. The term was created by psychology professor Jeffrey Jensen Arnett to describe the extended growing-up process that’s...
