by Chris Madsen | Jun 27, 2011 | Uncategorized
This month, the controversial negative-reinforcement advertising campaign to help smokers quit took one of its biggest steps: Labels promoting graphic, gross images depicting the health repercussions of tobacco have been selected to run on all cigarette packages going...
by Chris Madsen | Jun 20, 2011 | Elyse
Last week, we talked about three important rules for interacting socially at business events. But what about when you’re ready to get the job done – that is, exchanging information, talking about your brand and bringing home the ROI for the reputation you earned by...
by Chris Madsen | Jun 13, 2011 | Elyse
Summer’s a popular season for conventions, trade shows, seminars and meet-and-greets. All of these are wonderful opportunities to get to know your industry peers, potential clients – and yes, even competitors. You may be an individual who’s looking for a new job, a...
by Chris Madsen | Jun 6, 2011 | Chris
In light of recent online security breaches – including the unresolved shutdown of Sony gaming systems throughout Asia after a recent hack attack – some advocates are pushing harder than ever to protect Web users’ privacy. This includes forcing advertisers to ask for...