Black Friday & Cyber Monday – Online Holiday Shopping Stats
Every year, e-commerce sales continued to skyrocket during the big holiday shopping days following Thanksgiving. And this year was no different. On Black Friday 2012, plenty of deals were available online that kept buyers from going out into the cold in the middle of the night and waiting on long lines. This year saw a […]
Getting Feedback On Your Marketing – Part 2
Last week we started to talk about how receiving feedback is one of the easiest and most essential parts of getting the most from your marketing efforts. The phrasing of the word “feedback” makes people think of this step as something that comes after a point of contact with your target audience – but in […]
Getting Feedback On Your Marketing – Part 1
As much as we’d like to think it, brilliant ideas don’t just strike like lightning. Usually, a lot of hard work and research goes into play to accompany those bolts of creative genius. One of the most important steps when you’re designing a marketing campaign is to collect feedback. This set of data, which comes […]
Twitter Marketing: When to Retweet (Part 3)
In the second part of our series about how to use retweeting as a tool for marketing, which we ran last week, we discussed how it’s convenient to add to your Twitter presence by merely retweeting someone else’s mention of you. This is an easy promotional tool that doesn’t require you to spend extra energy […]