by Chris Madsen | Jan 28, 2013 | Uncategorized
Typically, social media scoops up the traffic reactively as people talk about Super Bowl ads and then re-watch them on sites like YouTube or Hulu — or respond to brand messaging and calls to action by heading online for more information and participation. But this...
by Chris Madsen | Jan 21, 2013 | Uncategorized
As we mentioned in October, we’re now published among a collection of inspiring words from 30 top advertising execs on how to get your brand out there — and keep it out there. Here’s a look at the title that might change the way you do business: So how do...
by Chris Madsen | Jan 16, 2013 | Uncategorized
Continuing a trend of using members’ profile information for such purposes as targeted advertising, Facebook is now taking those analytics and applying them to a user-friendly new tool: targeted searches. It’s known as Graph Search. Yesterday, Facebook revealed that...
by Chris Madsen | Jan 7, 2013 | Uncategorized
It’s impossible for anyone to stay on top of every new development in the marketing world throughout the year — especially when it comes to the quick-moving world of social media and technology — much less analyze how those updates can impact your business. The best...
by Chris Madsen | Jan 1, 2013 | Uncategorized
We asked members of the Mad 4 Marketing team to share some of their New Year’s resolutions for their private and professional lives. Here’s what they had to say: Jennifer: “My personal New Year’s resolution is to finally legally change my name to my...
