by Chris Madsen | Dec 25, 2013 | Uncategorized
We hope you have the happiest of holidays, with restful interludes between joyous meals, present-giving and visits with your loved ones. Mad 4 Marketing celebrated in style on Dec. 18, in keeping with annual tradition, and we only wish we could have shared the party...
by Chris Madsen | Dec 18, 2013 | Uncategorized
In what’s probably exciting news for marketers (and so-so news to the commonplace user), Facebook has this month been playing with new ways to share videos in a person’s News Feed — and that includes video advertisements. Announced mid-December,...
by Chris Madsen | Dec 9, 2013 | Uncategorized
Last week we talked about the swift rise of the popular mobile app Snapchat, and the fact that its poised to either significantly increase its revenue or lose out big-time, depending on how it treats its existing users and maintains their experience as it branches...
by Chris Madsen | Dec 2, 2013 | Uncategorized
How does a mobile company that doesn’t sell ads or generate revenue thrive to the point that it can turn down a $3 billion buyout? Well that’s what Snapchat did late this year when Facebook tried to purchase the fledgling company for that startling amount....