How NASA Repaired Its Reputation Through Social Media Savvy

For several decades, the name NASA loomed large in the imaginations of children and adults alike. As technology changed, and space missions became more pedestrian, sending mankind toward the stars no longer held the same luster. Even before budgeting was cut and efforts to send man back to the moon were officially canceled in 2010, […]

Handling Bad Press with Grace

Last month, the “Daily Show” returned to Comedy Central with its new host: Trevor Noah. Fans are worried about how much he’ll depart from the show’s original formula, but we do know that one gag he probably won’t copy is former host Jon Stewart’s fondness for bad-mouthing fast-food chain Arby’s. That’s because when Jon Stewart […]