Holographs in Advertising

Holographs in Advertising

Once upon a time, holographs might have seemed like the stuff of science-fiction. Today, holographs are becoming an increasingly popular (and effective) way to catch the attention of consumers and market new products. They’re not just 2-D graphic displays that have...
End-of-Year Marketing, Minus the Holidays?

End-of-Year Marketing, Minus the Holidays?

If you’ve got an end-of-year campaign going out, you know how hard it is to get a message through against the tide of holiday greetings that are also hitting mailboxes and messaging platforms during the crowded season. It’s especially difficult if your message has...