Top Marketing Trends for 2022

Top Marketing Trends for 2022

We recently shared our roundup of dominant marketing trends from 2021. When they were put side-by-side, it made the year seem less chaotic and revealed some patterns about how professional marketers are dealing with overarching issues like “The Great Resignation” and,...
2 Bulletins from the World of Digital Marketing

2 Bulletins from the World of Digital Marketing

Ever feel like you’re out of touch on the latest updates in the digital marketing realm? Here are two quick briefs to keep you up-to-speed (and ensure your marketing’s up-to-speed, too).   1) Another Software Giant, Gone in a Flash It’s official: With Adobe Flash...
Google’s Free Gift to Online Marketers

Google’s Free Gift to Online Marketers

Christmas came early this year for online marketers: Anyone posting ads on Google will now get extra space–without paying an extra cent. You know those coveted top-three results on your search page, which look slightly different from your organic results and are...
Likes, Tags, and Shares—Oh, My!

Likes, Tags, and Shares—Oh, My!

When you’re posting to social media, do you have an engagement agenda in mind? In 2018, the rules continue to change when it comes to making an impact with your organic posts. It can be hard to keep up with these fast-changing and secretive algorithms. You won’t...
Are Millennials the Last of the Lead Generation?

Are Millennials the Last of the Lead Generation?

If you’re hoping to expand your reach or grow your clientele, you’re probably already employing lead generation strategies. These techniques allow you to gather information about new people and discover new avenues of businesses outside of the paths you commonly take....