Customer for a Day
My wife loves that new TV series, Undercover Boss, because she thinks it is high time that CEOs and company managers got out from behind their desks to see how things are really working on the front lines. I couldn’t agree more. But honestly, isn’t this something that every CEO should be doing every year? […]
How Social Media Can Harm Your Business and Brand
By now we’re all aware of the incredible impact that social media can make in terms of brand awareness, promotions, sales and networking. However, social media is a dual-edged blade. With ongoing open access across the globe, the same lines of communication that you’ve opened to strengthen your business may become potential avenues for brand […]