Gift Advertising: Thinking Outside of the Box
With the holidays wrapping up, we began to think creatively about some of the missed marketing opportunities from the recent weeks. Creative businesses might be able to take advantage of corporate gifting in ways they’ve never thought of before. Here are just a few ideas: 1. Wrapping. Have you ever designed your own wrapping paper? […]
How to Give Clients Gifts: Part 2
Last week, we answered some tough questions about handling gift-giving to clients and affiliates during the holiday season. Here are two more frequently asked gift-giving questions answered, with ideas and examples to help spark your imagination. How can my gift stand out among many others during the holiday season? Don’t Google “unique gifts for clients.” […]
How to Give Clients Gifts: Part 1
It’s tradition for businesses to reach out to affiliates and clients during the holiday season to say thank you for one more year together. It is also a prime time to prompt communication, especially if it’s been awhile since you last stoked the existing relationship. And of course, the gesture shows generosity and gratitude. But […]