5 Holiday Gift Ideas for Marketers

If you’ve got someone in your life who works in marketing — especially if they’re part of a start-up or small business, or an independent worker — there are definitely some business-building and cost-saving tools that they’d be pretty happy to receive as a gift this holiday season.

New Social Marketing Developments from 2012

It’s impossible for anyone to stay on top of every new development in the marketing world throughout the year — especially when it comes to the quick-moving world of social media and technology — much less analyze how those updates can impact your business. The best way to stay sharp is to keep track of […]

Using LinkedIn as a Marketing Tool – Part 1

When you think about how to integrate social media websites into your marketing strategies, your mind probably turns to Facebook, Twitter, YouTube and even the new Google+ before it considers LinkedIn. This business site is one of the least interactive of all social media communities, with a reputation for being used only to seek jobs […]