How Can Small Business Owners Budget for Marketing in Times of Economic Uncertainty?
2025 is going to be an interesting year for the nation’s economy. If you look at one report, it says everything’s going to be incredible; glance at another projection, and things are iffy. If you compare 10, you’re going to see guesses that swing wildly across the spectrum. And that’s exactly what they are, for […]
Letting Users Do All the Work for You – Free
A digital content strategy – managing your website, blog, social media – is imperative as we head into 2015. But as its importance escalates in our increasingly virtual world, our budget and free time do not. The biggest trick this year for managing your content online sounds sneaky but is actually a pretty easy and […]
Spring Cleaning Your Marketing Plan – Part 1
It’s time to clean up your marketing plan. Why not do it when you’re traditionally supposed to be giving your home a good scrub, packing away your winter clothes and clearing some mental cobwebs thanks to the season’s warmth, sunshine and all those lovely flowers everywhere? So what do we mean by cleaning up your […]