Mobile Marketing is Here to Stay

Smart, sleek, compact, and inventive. No, we’re not describing the brand new Porsche Roadster. These words illustrate a new advertising medium: hospital mobile marketing.  Cell phones are an extension of human existence, like the high rise buildings, Tivo, and the computer.  They are personal assistants that fit in the palm of your hand with access […]

Mobile Marketing: Stay Connected with Your Consumers

In 2008, Mad 4 Marketing began a mobile marketing campaign for Satori, an eco-friendly apartment rental community developed by Altman Management Company. Audiences were asked to opt in to the Satori mobile service by texting “Satori” to 34343; this initiative was advertised traditionally through regional newspaper ads, street-side signage and flyers handed out at Fort […]