Try Before You Buy: Free Sample Marketing – Part 2
Last week, we talked a little bit about how giving out samples and freebies can help people familiarize with your brand before they even spend a dime. But there are other ways to think about the concept of “try before you buy.” For example, clothing retailers commonly invite you to try on clothes at the […]
Personalization and Transparency – Part 3
Welcome to the third part of our series dedicated to breaking down barriers between your company and your client/customer base. For the past two weeks, we provided a few examples of how personalizing your services can help you address your audience’s needs and expectations. This week, we’re looking at Transparency. It’s a new age of […]