Do You Need a Social Media Strategist?

A Twitter account, no matter how active, just won’t cut it anymore. Then again, not every company can afford to hire someone dedicated to the activity levels and multiple accounts needed to generate engagement and sales across a broad social media strategy. While it seems like everyone now needs a “social media strategist” on hand, […]
VMA Social Media Stats Reveal More Than Miley Cyrus?
While the big topic of conversation following last Sunday’s MTV Video Music Awards was obviously Miley Cyrus and her hip-gyrating, tongue-wagging antics, there is another important item that advertisers may want to be focusing on. AdWeek reports that, in a surprising turn, Tumblr and Twitter reported nearly comparable activity levels with posts about the big […]