Hot Summer Tip: Longer Days, Shorter URLs
Summertime means longer days–but also shorter URLs. During long, hot summer days, your audience has an even shorter attention span than usual. It’s important to quickly catch their eye and make an impression. You don’t want them to see a long, intimidating URL. For example, instead of leading new customers to https://mad4marketing.com/about-mad-4/ (42 characters long) […]