by Chris Madsen | Dec 16, 2020 | Design
Will you be ready to rebrand in 2021? If the idea of “rebranding” sounds overwhelming, consider the work you’ve already done this year while you were trying so hard to accommodate the changing needs of your investors, vendors, partners, clients, or consumers....
by Chris Madsen | Dec 6, 2020 | Design
It’s the year of telecommuting, teleconferencing, working from home. People of all ages, in every industry, have adapted to completing tasks online from 9 to 5. Even kindergarteners are expertly logging on to their laptops, signing in to their screen-sharing...
by Chris Madsen | Nov 26, 2020 | Design
We often talk about how the holidays are an important time for retail-oriented companies to catch up on their profit margins. But many businesses aren’t sales-oriented, and they don’t see their numbers spike when people are purchasing gifts. In fact, plenty of...
by Chris Madsen | Oct 14, 2020 | Design
Sometimes marketing can seem more complicated simply because of the vocabulary. Like every other industry, people tend to get caught up in the buzzwords. But it’s always confusing when you enter a conference with professionals in your own field and can’t understand...
by Chris Madsen | Sep 24, 2020 | Design
For every type of business, there is a segment of your customers that will only engage with you one time. They might make up a large portion of your audience, or they might be relatively rare. For example, if you’re a local taxi service, then people who use your...
by Chris Madsen | Aug 28, 2020 | Design, Marketing
For many companies, relationships are built through personal, one-on-one nurturing between account reps and account managers. It’s important to give clients an individual point of contact. This is someone they can get to know and trust; it’s who they can reach...
