To celebrate the 50th Anniversary, Mad 4 Marketing created a campaign that would help Broward College celebrate its history with students, staff and faculty and to cultivate relationships with alumni while motivating new enrollment. In addition to creating the 50th Anniversary logo, several print ads were designed to demonstrate the college’s commitment and participation in the community. Public relations included a microsite to illustrate the history of Broward College and showcase several on and off campus events that took place throughout the year.Campaign Elements Include
- Print Ad
- Branding
- Interactive